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The ads you’re running? Probably 80% waste.

Here’s how elite marketers fix that in ONE read.

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Marketing ideas for marketers who hate boring

The best marketing ideas come from marketers who live it.

That’s what this newsletter delivers.

The Marketing Millennials is a look inside what’s working right now for other marketers. No theory. No fluff. Just real insights and ideas you can actually use—from marketers who’ve been there, done that, and are sharing the playbook.

Every newsletter is written by Daniel Murray, a marketer obsessed with what goes into great marketing. Expect fresh takes, hot topics, and the kind of stuff you’ll want to steal for your next campaign.

Because marketing shouldn’t feel like guesswork. And you shouldn’t have to dig for the good stuff.

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The HighHeaven Dispatch:

“Why Your Ads Are Losing Money (And What Pros Do Instead)”

Here’s the truth no agency wants to admit:

Most marketing is guesswork.

Cute colors, punchy slogans, and a hope that it converts.

But pros?

They don’t hope — they study what’s working right now.

📉 Average marketers:

• Copy trends without knowing why

• Run $1,000 tests that flop

• Rewrite ads every week

📈 Great marketers:

• Swipe from proven playbooks

• Study human behavior, not just funnels

• Run campaigns that print money

This isn’t theory.

It’s what’s working right now.

And if you don’t have a pulse on it — you’re falling behind.

Here’s what to do:

1. Subscribe to the right sources (like the one above).

2. Build a “campaign vault” of what’s actually working.

3. Adapt the strategy, make it yours, and deploy fast.

The best ads don’t cost more.

They convert better.

Because they’re informed.

—

Be dangerous,

HighHeavenWorld

Where marketers come to win, not just post.